“Collabs” On Social Media: What They Are, How To Do Them, And When They Are Good To Use

A “Collab” (short for “Collaboration”) is when a post is posted to your account, but collaborates with another account, so it also shows up on their page as if they posted the post themselves, and it gets pushed out to their followers as well as yours.

How does this work? And how can you best use it?